MasterClass is a kitchen studio where they aim to revolutionize cooking classes and learning with the help of their state of the art kitchen studio and renowned chefs. Their USP is that they provide individual kitchen counters and a hands-on cooking experience to their students through certified courses.
To create brand awareness for MasterClass in a specific target audience, and bring leads for their classes.
We’ve been able to create a niche audience for MasterClass and help them target and lock the right kind of people for their classes. In the first few months we were able to grow their brand vastly and created more awareness for them in the market. Now, from one day classes, they’ve moved to six monthly courses which are targeted to a mass audience.
We’ve also been able to increase the communication and interaction between the brand and its audience. In the past 180 days, we’ve been able to generate almost 3,000 page conversations and over 4,000 WhatsApp conversations.