Learn from the experts! Be a part of our Digital Ninja certification and become a game changer in the digital world.
Ready to start your training to become a ninja?
Next Certification to be announced soon! Pre-registrations open!
Course DetailsRegistration FormCourse Outline
| Dates: | To be announced soon! |
| Venue: | The Base Room, 33C, 24th Commercial Street Phase 2, Karachi. Directions |
| Course Investment: | PKR: 12,000/- for a complete 4-day course (Includes Lunch and Certification) (Discounts available for university students and group registrations) |
Digital Ninja – Course Facilitators
| Mr. Mehdi KaramAli Director Strategy – Digital Eggheads |
A Facebook and Google certified strategist who has helped tens of businesses achieve growth through digital marketing. |
| Mr. Moosa Hemani CEO/Founder of SETalk.com |
Contributor at MOZ and Search Engine Journal, Moosa has been an Inbound Marketing and SEO Consultant for the past 10 years. |
| Mr. Syed Wajahat Ali Digital Strategy Associate at Starcom |
A digital marketing enthusiast who have worked with leading brands and helped them with strategy, media planning and research |
| Mr. Muhammad Saad Khan MTO Program Lead – Gaditek |
One of the top digital marketing professionals around the world with expertise in growth strategies for tech startups |
| Mr. Safeer E Hussain Director Operations – Digital Eggheads |
Serial entrepreneur with expertise on how to create digital collateral that produces growth results. |
Day 1: Saturday, 11 February 2017
Building Blocks: How To Find The Audience For Your Business
| Before we kickstart our course, we’ll discuss what Digital Ninja is all about and what you’ll be taking away after you have attended all the sessions. | |
| Audience Creation | Working on inbound marketing strategies and storytelling for your audience. |
| Research-Based Activity | Defining the Who of your brand! |
| The “Right Concept” | Understanding the “Right Concept” Right People, Right Story, Right Time |
| Communicating Your Story | Why you need to create a story and how to create one for your business |
Day 2: Sunday, 12th February 2017
Understanding Social Media: Platforms, Tools and Creatives
| Facebook, Instagram and other social media – Opportunities and possibilities | |
| Getting Hands on the Tools | Understanding the tools provided by Facebook including: – Ad Manager – Power Editor – Business Manager – Audience Insights |
| Ad Campaign Types | Understand different Ad Campaign Types that Facebook offers and when to use a particular Campaign type |
| Ingredients To Success | The recipe of what makes a Facebook campaign successful and how businesses can truly grow through it (Practical Activity) |
| Creativity and Content | How to grab users attention and take him to a journey where he falls in love with your brand. |
| The “Other” Social Media | Learn how you can utilize the potential in Snapchat, Instagram and Whatsapp |
| Bonus: We Are Humans | Surprise To be disclosed |
Day 3: Saturday, 18th February 2017
Stepping Into The Big Game: Your Website and Its Visibility
| Grilling down on how to make websites people enjoy visiting and tool to grow your business through search and other mediums. | |
| Your “Shop” | The building blocks of a website that your potential customers wants to visit |
| What Do You Want Me To Do? | Importance of action and how to optimize your website CTAs. |
| Google My Business | The helpful tool by Google and other tools by the search giant. |
| SEO in 2017 | Is SEO even relevant in 2017? Is it just about keywords? |
| The ‘On’ and ‘Off’ of SEO | Understanding On Page SEO and Off Page SEO (With practical knowledge) |
| The Art of Blogging | Story-telling through your website that is loved by by both Google and users. (+ how to create a content calendar) |
Day 4: Sunday, 19th February 2017
Measuring Results: Going the Google Way!
| You think you now know all of Digital? Today we will prove you wrong! | |
| Google AdWords | The amazing tool by Google and the paid marketing possibilities it offers (With practical) |
| Retargeting | How to reach your customers repeatedly to ensure that you encourage them enough to take action |
| Basics of Analytics | Discussing the basic tools and uses in measuring your SEO and website campaign results |
| Bonus: Audience Insights | Enough of Google. Let’s explore beautiful tool by Facebook that helps you understand about your audience |
| Extras | Case Studies by DE |
Want to learn more about Digital Eggheads? Visit our website.
Dear Digital Amateur, Let’s take a walk down the memory lane. Imagine the world pre-2005. Televisions, radios and newspapers were…
How does this work?
It's simple. Register yourself by filling our form, sit back and prepare to attend one of the most comprehensive digital marketing courses in Karachi!
Syeda Komal Fatima
ABCbyDE 2.0
The outline was clear and simple and executed well. Trainer was good in terms of explaining and answering queries. Overall it was a nice experience.
Ahsan Junaid
ABCbyDE 2.0
It was a good and knowledgeable session; I would suggest to make it a hands on session rather theoretical.
Munazzah Mehak
Marksman Advertising
It was a great and knowledgeable session. I will definitely be looking forward to attend more sessions that in a similar way give technical details for Google Display Networks (GDN) and other online advertising options.
Syed Ibrahim
Olive Designer Wear
I wanted to have hands-on knowledge about Facebook marketing tools. Being in fashion, reaching out to the right audience is extremely important and this workshop enabled me to experiment things on my own.
Hamza Farooq
YNG Empire
It was really informative, learnt new tools and techniques for expanding business to new customers. Mr. Mehdi was really really co-operative and I am hoping to attend more workshops like these in the future.
Samina Faisal Khan
Forifix.pk
Mehdi & team are genuine Eggheads for their result oriented digital marketing expertise. Met them, heard them and I must say they are remarkable in enabling brands - especially start-ups - reach out to customers.
Asad M Taj
The course was informative, and connects conventional marketing with digital marketing.
Shahbaz Raza
I learnt a lot about how to target your audience and use the tools Facebook provides through this course. I also used to be confused where Google AdWords was concerned but I’ve learnt a lot about it here.
Sarah Zaidi
Digital Ninja was a workshop worth attending. Whatever I expected was there and explained very well.
Muhammad Faizan
The sessions were informative and the environment and trainer were great too.
