Technical SEO Audit Checklist – Suggestions That Elevate SERP
Search Engine Optimization has been a key focus of marketers in the past decade. The race to rank first in the plethora of competing brands has got every brand working…
Inbound Marketing vs Content Marketing: What’s the Difference?
The digital marketing landscape is ever-evolving. With a myriad of changing trends and practices to yield the best results, marketers are confronted with numerous challenges to ascertain which approach would…
Psychographic vs Behavioral Segmentation: How to Develop Buyer Personas
Imagine this: You’re an automobile showroom that deals with various types of vehicles including SUVs, Sedans and commercial vehicles. You’ve recently launched a new luxury SUV and are anticipating leads…
All You Need to Know About the Facebook Learning Phase
April 15, 2020
All You Need to Know About the Facebook Learning Phase
Ever faced this problem of not getting the optimum results from your Facebook ads even though you are spending a lot on the platform, and targeting the right audience? Are…
Revisit your Digital Marketing Funnel
April 10, 2020
Revisit your Digital Marketing Funnel
Now that you have reviewed your audience persona, explored which platform may work best for you, and learned more about how you can optimize your content, it’s time to bring…
Explore the Right Marketing Platforms & Content
April 10, 2020
Explore the Right Marketing Platforms & Content
Identifying the problems in your buyer persona was the first step of going back to the basics of your business during this downtime. But it isn’t always necessary for the…
Rethink your Targeting Strategy and Buyer Profile
April 10, 2020
Rethink your Targeting Strategy and Buyer Profile
Customers are the lifeblood of a business around whom most of us plan our products, marketing activities and even operations. And the best way to reach them is through a…
Coronavirus Outbreak: Tips to Work Productively from Home
The entire world continues to fight the global pandemic Coronavirus & its resulting consequences. As part of this pandemic, many companies are shifting to work from home model to run…
Digital Eggheads Turns Five
August 19, 2019
Digital Eggheads Turns Five
Digital Eggheads has turned five! Yes – we’ve successfully completed half a decade of growth and we’re very proud of our achievements. When Digital Eggheads was founded back in 2014,…
How can Design Thinking be used in Marketing Agencies?
April 16, 2019
How can Design Thinking be used in Marketing Agencies?
What is Design Thinking? Design thinking is a buzzword nowadays. It is basically an iterative & solution based approach for creative problem solving. It involves understanding the user, designing &…
